Are moms your target market? Then lucky you! Women make more than 80% of household purchasing decisions, so who better to study and listen to for your marketing.
In this short, sweet podcast I give you my 3 top tips for marketing to moms that I have learned over the years with my company Easy Daysies - let me know what you think!
Vanessa Shaw is a sought-after speaker and expert on business mastery, personal leadership and 6 and 7 figure income strategies. She is the creator of The Boutique Business Model and The Big Bold Event and her zone of genius is helping entrepreneurs have breakthroughs and paradigm shifts around creating more wealth and success in their business and life.
Vanessa is on a mission to eradicate “smallness” from the small business world and stop the financial and emotional roller coaster many entrepreneurs face.
In this episode, Vanessa challenges small business entrepreneurs to think bigger and act bigger to get better results.
Are you self-motivated, goal driven, and love to help others? And looking for a way to make money for your family, while controlling your schedule? Today I talk with Anneliese Dusseldorp about how she found fulfillment (and a yearly family vacation) with Send Out Cards. There are many side businesses a mom can plug into these days, listen to find out how to discover yours!
Many entrepreneurs spend most of their marketing time, money and energy on the things that matter least, while ignoring the thing that matters most. Are you one of them?
My guest today has been a mompreneur for almost 4 years, just after she became a mom 4 1/2 years ago. For over 20 years she worked in early childhood education and then, something wonderful happened in 2012 when she and her husband became parents pretty much over night when they got a call that a birth family had chosen their profile to adopt their child. That was the start to her amazing journey!
Now she has chosen to be an entrepreneur in direct sales so that she can work around what is most important to her, her family. Welcome Stefanie Agostini!
My guest today is an internationally recognized certified Parent Coach, Registered Psychiatric Nurse and Intuitive Guide. An expert in child and youth mental health with over 15 years of experience working with families, she uses her unique and intuitive abilities to get to the root of the problem quickly and deliver results. I am honoured to have this lovely mompreneur here today, Shannon White!
Hear what she learned from her worst business experience and how it is necessary to reflect on your wins and visualize success in order to succeed.
The best lesson in business that she has learned is to advocate for what you believe in and stick to what makes you unique regardless of how others perceive your unique delivery, product or service.
In this episode, returning guest Mike Gaba shares the top 3 smart ways to protect a:
Home based business
Product based business
Service based business
If you are running a business (not a hobby), it is important to have peace of mind to go about your day without constant worry.
If you have ever thought about writing a book but do not know where to start, or if you just need help with getting your book out there, you do not want to miss this podcast!
Do you hate asking for money?
Hear how this successful entrepreneur overcame that with resiliency, discernment, and courage.
Sabina Nawaz is a global CEO coach, leadership speaker, writer, wife and mother of two boys who works in over 26 countries. She coaches C-level executives in Fortune 500 corporations, government, non-profits, and academia organizations.
Sabina spent over 14 years at Microsoft, moving from software development to HR where she led the company’s management, executive development, and succession planning efforts. Today, in addition to running her own business, she is a regular contributor to Forbes, Inc, and Harvard Business Review. Her articles also appear on Fast Company. You can also watch her TEDx talk on YouTube.
Join Angela Crocker, author of "The Content Planner: A Complete Guide to Organize and Share Your Ideas Online" as she gives tips on providing the most effective content for your business' social media following!
In this episode, we talk about how the famous "latte factor" for personal finance can be applied in a business setting - and the results are jaw-dropping! Listen in if you want to increase your spending discipline, and therefore increase your business profits.
In this episode, we look at how a $5 coffee every day actually takes more than a dollar off your hourly wage, and how you can turn that into over $28,000 in 10 years! Follow along with the formula at www.elaineskitchentable.com/067
Grab the top three tips from social media marketing expert, Nicole Christen! Learn how this entrepreneur, PhD student and single mom of four children, makes "practice" her way of survival and path to success! My favourite insight from Nicole was that we need to realize that we are responsible for making things happen but at the same time need to realize that we do not have to be the one to make them happen.
Learn the valuable difference between Branding and Marketing
Find out what this Branding Expert says are the four biggest mistakes small businesses do when it comes to branding and what you can do to avoid these mistakes!
Discover the best practice or strategy for drawing attention to your website!
These days, basic fundamental business advice like "Grow sales, ensure everyone gets billed and collect the money" is passed over as people look for the latest "tricks" and "get-rich-quick" schemes.
Listen to accounting whiz Kelly Burkholder as she describes how some of the most successful steps your business can take are some of the least glamorous: Hiring the right help, tracking your expenses, and putting the right systems in place.
Elaine shares 10 top tips for entrepreneurial success that she has learned both from her own experience as a business owner, and from her guests on the podcast.
Join Elaine on the set of filming a CBC Dragons' Den update for Easy Daysies with producer Adam Avrashi, audio engineer Matt Wolfson and Cameraman David Hill, as they share what they see in common amongst the most successful of the hundreds and thousands of business people who pitch to Dragons' Den (Canadian version of Shark Tank) every year.
Elaine, Sharon, Wendy and Maria all work from home at least part of the time to run their businesses. They all previously worked out of the home, and are now "living the dream". So, what's it like? In this episode, they go over the positives and negatives, with advice on how to make the most of your home office.
Elaine shares 10 tips in 10 minutes which will help you implement chores with your kid(s) that will not only make your life easier, but set them up for lifelong success! Be sure to get your free age-appropriate chore charts below as well :)
Shoveling dirt at the age of nine was his first job helping others and where Mike learned to "show up and be committed". Learn to avoid these top 3 mistakes small businesses make when it comes to protecting themselves.
Contact info: Mike.Gaba@nbfc.com
The last thing you want is for your social media efforts to go unseen. By posting at the right time, you greatly increase your chances of success! Here are some tips on when during the day and week to post for Facebook, Twitter, Instagram, LinkedIn and Pinterest.
That's a total of 11 steps for sales success!
Chores teach children so many life skills: socially, ethically, and personally. It is important for children to realize the importance of each person’s contribution in the world and it begins at home, where they can realize their own part in the big picture!
We wear multiple hats as entrepreneurs and it is hard to be an expert at it all. But one topic that we can always learn more about is how to have a great social media presence!
Learn the three most common social media mistakes small business do and how to avoid them! My personal favourite is the Content Creation "Push and Pull" conundrum!
To connect with Katy, check out here website at www.HireKaty.com, or on Facebook at www.facebook.com/SBTVirtual or at www.twitter.com/katytakaoka.
Did you know the average student loses up to 2.6 months in math skills and up to 2 months in grade level reading skills during summer holidays?
Elaine gives you 5 fun, quick and free ways to bridge that summer learning gap!